Dr. Dre has never been one to shy away from “commercial” success, and in his new ad with Dr. Pepper (THEY”RE BOTH DOCTORS! GET IT? ROFL.) he utilizes “strategic partnerships” and “viral marketing” to tease out the newest beat from his newest album, Detox. It’s his first album since 1999, when he dropped 2001, hence the “slower is better.” And, um, actually, it’s just a tease, but it sounds freaking sick. Trust me. I’m a doctor.
Dr. Dre Uses Dr. Pepper to Tease New Beat From <em>Detox</em>
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